Marks and Spencer have embraced the click furniture revolution — utilising Välinge Innovation’s patented Threespine® click technology across forty products in their new furniture range.
The game-changing Threespine® click-joint means M&S customers can benefit from bolt-free and stress-free assembly that’s up to 10 times faster — and more stable and sturdy — than flatpack furniture using traditional fittings.
“We wanted an assembly system that was fast and easy for our customers,” says Dave Atwell, Furniture Technologist. Marks and Spencer. “Often furniture fixings can loosen over time —with Threespine® technology it’s secure and strong.”
The launch sees Marks and Spencer become the first UK company to release products using Threespine® — leveraging the clear streamlining and future-proof benefits that the technology offers companies adapting to an ever-more digital retail landscape. The move also coincides with M&S expanding its online presence in more than 100 new countries.
For consumers, Threespine® aligns perfectly with the famous British retailer’s core values that include quality, innovation, and trust — offering their customers not only a superior product but also a more rewarding experience.
“We want our customers to have a pleasant experience assembling our furniture,” says Dave Atwell. “A happy customer, we hope, is a returning customer. We look forward to developing more ranges utilising the technology.”
The extensive range features Scandinavian-inspired contemporary styling and is produced by William Furniture in China — the collaboration showcases Välinge’s unique position as the technology provider and an important link between manufacturer and retailer.
“We are very excited and proud to work with a globally reputed retailer like Marks & Spencer,” says Jonas Banestig, Senior Key Account Manager Furniture Technology, Välinge Innovation. “It once again confirms the relevance of the technologies developed by Välinge Innovation as being future-proof and suitable for the changing retail landscape and omni-channel expansion. I’m very proud of the result so far — although I’m certain that M&S will not stop there.”